Mustela
Bringing Mustela Avocado to life through an AR virtual filter
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Mustela AR Filter Campaign
As a marketing agency, we always strive to provide cutting-edge marketing solutions to our clients, and our recent AR filter campaign for Mustela is a perfect example of that. The campaign aimed to increase engagement and bring their avocado product to life.
Services Provided
Our team created an interactive and fun AR filter that allowed users to play with the avocado, take pictures or videos, and share them on their social media profiles. In addition to the filter, we launched a TikTok campaign with micro influencers from across the region that showcased the filter and encouraged users to participate in a challenge.The campaign was a resounding success, generating a high level of engagement from the target audience. The AR filter campaign helped to increase brand awareness, encourage social sharing, and create a buzz around the product.
Services Provided
Designed an engaging AR filter that encouraged users to interact with the brand, capture photos and videos, and share their experiences across social media.
Launched a TikTok campaign with regional micro-influencers to showcase the filter and inspire users to join the challenge.
Generated high user participation through interactive content, increasing social sharing and strengthening audience engagement.
Boosted brand awareness, created excitement around the product, and delivered a successful digital activation campaign.
AR filters help brands create interactive experiences that boost engagement, strengthen brand awareness, and encourage users to share content across social media.
We combine creativity with emerging technology to deliver innovative campaigns that engage audiences and help brands achieve measurable results.
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Delivered the estimated KPI
by 94% -
Brought on board some famous mom influencers for influencer marketing
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Gave their Avacado life in the form of AR filter